Market Opportunity

I know tons of people who live in Los Angeles but I'm racking my brain trying to remember if any of them subscribe to the LA Times. I know everyone did a few years ago, but you don't need it for business - Investor's Daily is delivered to home addresses in LA every weekday and you don't need it for news with the internet providing up to the second information

You don't need it for op-eds because Andres Martinez is the kind of editor who allows someone as thick as Joel Stein to write about something he has gone on record saying he knows nothing about.

From Hugh Hewitt's interview with this guy:

As I suspected, Mr. Stein really doesn't know anyone on active duty, hasn't been to any bases or any of the service academies, hasn't met with wounded or returning troops, and generally admits to being blissfully ignorant of the military. He could not recount a single book he has read about the military, and doesn't even know how big it is. He thinks the soldiers, sailors, airmen and Marines who have died in the GWOT have died in vain. He does not feel grateful for their service.

I'll make a prediction - Goel Stien is not going to make his fortune as a writer.

So why would anyone read the LA Times?

You know - the Calendar section.

What a market opportunity.

Just on the off chance that anyone is still subscribing --

To cancel your subscription, call: 1-888-565-2323. (Back-up cancellation number: 310-608-0111.)

Hugh Hewitt's got a great post on the subject.

Update:

OK, OK, sports and property. That makes it MORE of a market opportunity. Don't have to employ any pesky "news reporters" - think of the savings.